Addressing Common HR Concerns About Fertility Benefits

"We can't justify spending on benefits that don't benefit everyone."

Actually, fertility benefits have a broader impact than you might think. While 1 in 6 couples struggle with infertility directly, myStoria goes beyond traditional benefits to provide supportive tools, community, and resources—before, during, and after care. More than half (55%) of employees say fertility struggles have harmed their work performance. That's a massive hit to focus, productivity, and team energy. Plus, your male employees benefit too (male infertility accounts for 30% of cases), and supportive benefits improve team morale organization-wide.

"We already offer fertility benefits. How does your platform help us?"

myStoria isn't just another benefits add-on. It's a partner that helps you deliver centralized fertility and reproductive health tools that simplify care journeys for your employees—and reduce the need for HR or manager involvement by helping employees manage their health without leaving work.

"We need to see clear ROI before investing."

The math is compelling. The cost of replacing a mid-level employee is approximately 20% of their annual salary—and as much as 213% for an executive. That translates to $10,000 for a manager (based on a $50,000 salary) and $213,000 for a Director (based on a $100,000 salary). 19% of employees facing fertility challenges have thought about quitting. If fertility benefits help retain just 2–3 employees annually, they've paid for themselves.

"We don't have bandwidth to manage another vendor."

Think of myStoria as the plug-and-play add-on that enhances your existing benefits—deep support that bridges coverage, tools, and care. Designed for zero lift on your team, it works alongside your current fertility benefit or on its own.

"Data privacy is a concern."

myStoria provides aggregated, anonymous reporting. All insights protect individual employee privacy while giving HR valuable visibility into workplace needs.

"We've tried trendy wellness benefits before and they didn't move the needle."

Fertility benefits aren't wellness perks—they're healthcare coverage for a legitimate medical condition affecting your workforce. This isn't about meditation apps or gym memberships. As many as 88% of employees say they'd change jobs to gain access to fertility benefits. The urgency and life-changing nature of these experiences creates genuine loyalty that wellness trends simply can't match.

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