The guidance builds. It doesn't reset.
Every interaction compounds. History, patterns, context, all carried forward. No starting over with every new provider.
AI and trained professionals.
AI handles the sorting, connecting, and surfacing what matters, trained professionals handle clinical nuance and the human moments that need a person. Together they are better than either alone.
No existing coverage required.
Works standalone. Complements whatever is already in the plan. If the employer has fertility drug coverage, myStoria complements it. If they don't, myStoria works without it.
We don't diagnose or prescribe. No provincial mandate complications. Our private model is unaffected by recent virtual care integration requirements.
From fertility to perimenopause, pregnancy loss to sexual health, it's all in scope. All supported, none treated as edge cases.
Fewer than 1 in 20 will pursue IVF.
Most employees struggling with reproductive health never need to reach a clinic. Supporting the full journey is where the real impact is. IVF coverage is a last resort. This is everything before it.